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Restaurant Pitfalls and Profits |
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Owning A Restaurant
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Owning a restaurant can be a smart business move. Initially, most owners work very long hours. However, the truly successful ones have built a business that runs whether they are present, or not. Unfortunately, many rookie restauranteurs don't own a restaurant, it owns them. They haven't started a business, they've bought a job
Initially, the owner must make sure every detail is in place. For example, things like items to be ordered, customer and staff complaints, and staffing schedules. Bookkeeping, maintenance, government compliance, advertising, marketing, promotion, etc.
Many first time restauranteurs wish to add the personal touch to their business. They are there to greet patrons, help in the kitchen, and make sure the operation is EXACTLY what they want. Other veteran restauranteurs try to stay out of the limelight and let the business create its own unique identity. The choice is totally up to the individual.
Owning a restaurant means, you have a project that is never complete.
The lifecycle of most establishments is just a few years. Many restaurant owners don't realize they have to be constantly updating and refreshing their customer's expectations and experience. If a customer comes back a second and third time that's great. That is called repeat business. When a customer comes back 20 or 30 times, they will expect to see something changed, updated or revitalized, or they will become bored and go elsewhere.
Owning a restaurant is not for the faint of heart. Successful owners realize their operation is either getting better, or declining. There is no middle ground. Realize that your new business will need your constant attention. It is an important consideration when deciding whether or not you'll be owning a restaurant.
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It is sad that many rookie restaurant operators don't know just a few little things that could mean the difference between profits, and a "For Lease" sign in the window!
If you are thinking about opening your own restaurant, or struggling to make your current restaurant profitable, I suggest you read the FREE report entitled "The Restaurant Industry's
Dirty Little Secrets. To get your copy of this restauant insider information (there are some people who desperately don't want you to learn this!), click here to get your FREE report!
If you would like to read more about the event that made me mad enough to sit down and write this ebook, click here
- Patricia Farnham (author of "Restaurant Gravy:
Independent Restaurant Success
Secrets Revealed")
(restaurant industry veteran, owner/operator, author and restaurant enthusiast!)
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More Restaurant Reading:
How To Get More Customers
Customers are the lifeblood of any restaurant. Without customers, nothing else really matters, does it? Getting customers into your restaurant should be the number one priority .....
(click here to read the complete restaurant article.)
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Today's Independent Restaurant Business Tip
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for
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Have a small toolbox handy!
Many first time restaurant owners haven't considered that things break or stop working. And, of course, they always break during the busiest times.
Make sure you have an assortment of tools handy so you can "MacGyver" whatever needs to be done until you have time to fix your restaurant equipment properly. It's really hard to undo a screw with a restaurant kitchen knife!
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Learn How To Become A Successful
Independent Restaurant Owner, And Beat The Odds!
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Testimonial
I know that you get emails all the time but I had to write anyway. I don't believe in coincidences. The day after reading your ideas I found exactly the situation that I would have normally overlooked.
I'll let you know as things progress but I believe I've found my golden goose!
You should charge more than you do for your book, your information is of great value to me/anyone looking to start their own restaurant.
Thanks so much
(I'll email you my results soon)
Tannis Laughlin
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