opening a restaurant
Restaurant Pitfalls
and Profits

Opening A Restaurant


It’s Easy – (If You Know How!)

Are you planning to open a restaurant?

Congratulations – this can be one of the most profitable businesses in any market. Since you've already decided to open your restaurant, you probably already have many excellent ideas about how you want to handle the opening of your restaurant. Here are a few tips that you might find beneficial.

* Experience is important – It is certainly beneficial to work in a restaurant at different levels before opening a restaurant yourself. In this way you will understand first hand about what types of things transpire in the day-to-day affairs of running a restaurant. It is very important that you have adequate practical knowledge before opening a restaurant – in this way you will not risk loss that is often caused when only theory is involved in the planning.

* Identify your target – Before you decide about opening a restaurant, you should know what your target population is. The menu will very much differ on the basis of this target – so will the internal dιcor and ambiance. Decide whether you want your restaurant to be a hang out for students, a bar or an up-scale family restaurant. Your business plan will be based on this decision.

* Select what type of food will be served – The menu is another crucial decision you have to make before opening a restaurant. You will need to have a specialty and an overall theme. Think about what you want people to identify with your restaurant with – the best sea food, great Chinese meals, excellent local cuisine, special pizzas? This decision will create your niche in the market.

* Location – Depending upon the target you aim for you will need to look for a great location. The location to be perfect should be easily accessible, highly visible and have plenty of parking spaces.

* Budget – It is necessary to have a realistic budget drawn up that is backed up by a sound business plan. The budget is necessary for proper planning of resources and the business plan is a must if you are planning to apply for a business loan.


Most new restaurants close their doors within the first year. That is a horrific statistic. Too many hard working individuals are losing their money, and their dreams, due to a lack of specific information.

If you are thinking about opening your own restaurant, or struggling to make your current restaurant profitable, please read this FREE report: "The Restaurant Industry's Dirty Little Secrets.

One particular restaurant failure caused me to write down this information. I knew there was just one or two things I could have told those rookie owners that would have made a difference. Unfortunately, I didn't get the chance. To read more about that incident, click here

- Patricia Farnham (author of "Restaurant Gravy: Independent Restaurant Success Secrets Revealed")
(restaurant industry veteran, owner/operator/trainer/manager, author and restaurant enthusiast!)






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Today's Independent Restaurant Business Tip

for .

Make a point of scheduling a check of all lighting, (IN and OUT)!

Some owner operators get so tied up inside their restaurant that they never take a stroll outside the building. I recall one marginally successful restaurant that had many lights out on their front sign for years. The owner always drove in the back alley and never walked outside at night time.

You must try to keep a "critical" eye and see your restaurant as your customer does! (They aren't in the kitchen the entire time ;-))



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Independent Restaurant Owner,
And Beat The Odds!


Testimonial

Hi Patricia
I felt compelled to email you and thank you for your insights. I was unaware of many of the issues that you addressed. I have a new enthusiasm for my coffee/vegan shop and now see a better direction and a path to profits.
Very much appreciate
T. Lui






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opening a restaurant