Profitable Restaurant
Restaurant Pitfalls
and Profits

Profitable Restaurant


The uphill struggle to get your restaurant open is unfortunately only half the battle. From that point on it will take a great deal of work to ensure a profitable restaurant continued success. There are many aspects that come into play where profitability is concerned. Knowing your target market well is one of them. It’s important to stay up to date with the current and changing trends of your chosen demographic.

Many restaurant owners seem to have a difficult time with rent. It is one of those unavoidable bills that can do more to hinder than help. In cities or countries with booming economies rent is at an all time high. Leasing might be a better way to rent rather than month to month because the terms are locked in and the rent cannot be raised on you. Another important part of a profitable restaurant is your menu pricing. Do a little research and keep up on the industry standards. You need to know what the competition is charging so that you can stay fair and competitive in pricing.

Staff meetings with the servers are recommended. This is a good way to be sure the servers are informed of what dishes or drinks they should be mentioning to the customers. Not only that but the servers are often what will keep or drive away clientele. Knowing your staff well and creating a good working relationship can help in this area as well. No matter how good your food is poor service will prevent customers from returning.

Little things like what goes into the garbage each day should be carefully examined. Often unused sugar and cream packets will end up there and this can really add up over time. Not only that but researching food costs can help save money when certain items can be bought cheaper in bulk or through other distributors. A profitable restaurant takes commitment and plenty of work. Covering all of the bases will do much to reduce cost and enhance profit.


Most new restaurants close their doors within the first year. That is a horrific statistic. Too many hard working individuals are losing their money, and their dreams, due to a lack of specific information.

If you are thinking about opening your own restaurant, or struggling to make your current restaurant profitable, please read this FREE report: "The Restaurant Industry's Dirty Little Secrets.

One particular restaurant failure caused me to write down this information. I knew there was just one or two things I could have told those rookie owners that would have made a difference. Unfortunately, I didn't get the chance. To read more about that incident, click here

- Patricia Farnham (author of "Restaurant Gravy: Independent Restaurant Success Secrets Revealed")
(restaurant industry veteran, owner/operator/trainer/manager, author and restaurant enthusiast!)






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Today's Independent Restaurant Business Tip

for .

Many owners obsess with coming up with the perfect restaurant name.

Unless you are politically incorrect or crude your name is not going to make or break your restaurant. However, there have been many operations open, order glasses, uniforms, menus and promotional items only to receive a nasty "cease and desist" order from a lawyer.

Make sure you research your restaurant name. It is surprising how many restaurants are forced into the costly procedure of changing their name in the first few months. This costly mistake can cripple your operation. Get your lawyer to check and register your name!



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Testimonial

Patricia
Thanks for making this information available. It has quickly become my most trusted resource as I prepare my restaurant business plan.
Thanks
Marilee Cutton






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