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Restaurant Pitfalls and Profits |
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How To Start A Restaurant
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There are a million decisions that need to be made to start a profitable restaurant. For one of the biggest decisions here's 3 words to keep in mind. Location, location, location
I have seen restaurants that were setup properly not succeed because of choice of location. Sometimes just a few hundreds yard could be the difference between thousands of dollars in sales and profits, or a "For Lease" sign in the window.
The location should be considered before the lease or rent rate. If you find a fabulous location, with tons of traffic, it is probably going to be much more expensive than an out-of-the-way location on a dead end street. Remember, without customers, you don't have a business. Getting a great deal on a bad location will end up being a bad deal for the future of your restaurant.
Even the side of the street can make a big difference. Notice traffic patterns. Is the commuting traffic going the right way, at the right time, for the location you're considering? Is one side of the street busier than the other side? Why? Is the access on and off the street easier on one side?
Here's another point:
How to start a restaurant?, isn't as important as, "Is there a need for a restaurant there?"
Is there a need for your vision of a restaurant in THAT area? Are there more hungry hamburger eaters in that area than there are hamburger joints? You don't want to setup a vegan 4 star restaurant in the middle of Texas cattle country. You do not want to start a four star destination dinner establishment in an industrial area where everyone goes home at night. Are there potential customers for breakfast, lunch or dinner?
How do you know?
You have to go to your potential location and ask people. It will give you a great deal of information, demographic study, market research and confidence to learn more about how to start your restaurant.
There is a lot to learn to become a restauranteur. Fortunately, if you concentrate on a few priorities, most of it can be learned on the job. How to start a restaurant isn't as important as "How to keep your restaurant open, and profitable."
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Most new restaurants close their doors within the first year. That is a horrific statistic. Too many hard working individuals are losing their money, and their dreams, due to a lack of specific information.
If you are thinking about opening your own restaurant, or struggling to make your current restaurant profitable, please read this FREE report: "The Restaurant Industry's
Dirty Little Secrets.
One particular restaurant failure caused me to write down this information. I knew there was just one or two things I could have told those rookie owners that would have made a difference. Unfortunately, I didn't get the chance. To read more about that incident, click here
- Patricia Farnham (author of "Restaurant Gravy:
Independent Restaurant Success
Secrets Revealed")
(restaurant industry veteran, owner/operator/trainer/manager, author and restaurant enthusiast!)
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More Restaurant Reading:
How To Improve A Restaurant
Many owners want to know how to improve restaurant ratings. There are three major things that people look for when they visit a restaurant. The prices should be reasonable .....
(click here to read the complete restaurant article.)
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Today's Independent Restaurant Business Tip
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for
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When opening your new restaurant try to apply for all the permits and licenses as early as possible.
It can take weeks, and even months, for all the inspections and paperwork to be approved. There is nothing worse than having your place already to make a profit and being unable to open because of one last piece of paperwork!
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Learn How To Become A Successful
Independent Restaurant Owner, And Beat The Odds!
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Testimonial
Your book opened up many areas for thought. I appreciate your honesty. Your passion and experience was evident and am sure it will serve me well in the future.
Thanks,
Cindy McB.
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